#75 – Worse before it gets better. Repeat of #44. Perhaps à propos. Did I do this one already?
#74 – 6 Components of a ‘perfect business’ Case – 1.Title, 2.Problem, 3.How Much & 4.By When expressed in terms of a 5. Before & 6. After
#73 – Google it first … do a bit of homework to help yourself
#72 – Can’t have front page bugs, spello’s, matho’s, typo’s, grammaro’s, etc … no one is perfect but don’t be lazy with obvious O’s (oh/owe)
#71 – Identity Sells – Whether it be ‘Title’ in a whitepaper or “ … someone like me …” – Identity Sells